Circulation up at DRG
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Paid circulation for CardMaker and Quilter's World is up, each by 10,000 to 80,000 and 125,000, respectively.
Crochet titles have grown by a combined 15,000, with total circulation for Crochet World rising to 125,000 and Crochet! now at 70,000.
The company's knitting magazine, Creative Knitting, has a paid circulation of 100,000.
DRG's nostalgia titles are also growing, with an increase of 15,000 paid subscribers. Total circulation for Good Old Days now sits at 265,000, while Looking Back subscribers number 160,000.
Scott Moss, magazine marketing director, said, "Our circulation growth is a result of strong and continued support for our active craft and nostalgia communities. It also reflects similar growth in the company's considerable online presence."
"With more than 40 consumer websites for crafters and a family of electronic newsletters, DRG serves crafters through more than 250 million page views per year and approximately 200 million reader-requested e-newsletters on an annual basis," Moss said.
About DRG: DRG (DRGnetwork.com) is in its third generation of Muselman family ownership in Berne, Ind. The company consists of a direct marketing division, featuring craft and nostalgia products, and a marketing services/fulfillment division in East Texas. DRG publishes magazines and books, and also offers kits and supplies under consumer brands that include House of White Birches, Annie's Attic, Clotilde, The Needlecraft Shop and American School of Needlework. Most print products are also available for download via the Internet. The fulfillment division, Strategic Fulfillment Group (SFG), in Big Sandy, Texas, offers database marketing and Internet services alongside traditional subscription and product fulfillment.
